Beats Elite ’24 spotlights the best college football players from powerhouse programs — Shedeur Sanders (Colorado, QB), Carson Beck (Georgia, QB), Johntay Cook II (Texas, WR), Jaxson Dart (Ole Miss, QB), Caleb Downs (Ohio State, S), Dillon Gabriel (Oregon, QB), Nico Iamaleava (Tennessee, QB), Will Johnson (Michigan, DB), Jalen Milroe (Alabama, QB), Malaki Starks (Georgia, DB), and DJ Uiagalelei (Florida State, QB) — each representing both individual ambition and storied school traditions.

The video aligns each athlete with their university’s legacy — campus landmarks, uniforms, stadium echoes — rooting the Beats narrative in the pride of place. It shows them in moments of calm and intensity: warming up, stepping onto the field, reacting to pressure — all unified by sound. As each school carries its own history of rivalry, championship pursuit, and fan culture, the film uses those backdrops to amplify how Beats embeds itself in the heartbeat of college football.