Elaine’s “Shine” captures a story of confidence, vulnerability, and self-definition — a visual that earned her the Best Produced Music Video award at the 2023 South African Music Awards (SAMA29). Her voice and presence guide the narrative, unfolding through light, reflection, and emotional stillness, turning performance into personal testimony.

Elaine’s influence extends far beyond the screen — a breakout R&B artist whose debut EP Elements went platinum and whose sound has redefined South African contemporary soul. With “Shine,” she continues that evolution, blending cinematic storytelling with the quiet power that has made her one of the country’s most resonant voices.